Applying Importance-Performance Analysis to Improve the Service Quality of a Home-Stay-Using Want-Want Home-Stay as a Study Case
碩士 === 大葉大學 === 管理學院碩士在職專班 === 103 === Abstract In this study, Important Performance Analysis (IPA) is proposed to explore the service quality elements of Want-Want Home-Stay for the customer to provide the merits of the case. By a questionnaire survey, 133 valid questionnaires are collected and sta...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/99m8k8 |