Investigating the Antecedents of Destination Loyalty to the Firefly Observation Activity: The Case of Dongshi Forest Garden
碩士 === 逢甲大學 === 景觀與遊憩碩士學位學程 === 103 === This study was aimed to investigate the potential influencing factors of the loyalty of the visitors who join the firefly observation activity in Dongshi Forest Garden, which are including quality of service, recreational impact and satisfaction. The main surv...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/4a7z38 |