職業棒球運動應用粉絲專頁與網路行銷之研究-以心棒球俱樂部為例

碩士 === 佛光大學 === 傳播學系 === 103 === Chinese professional baseball league has been rooted in Taiwan for decades; however, since the troublesome 90s, the number of audience started shrinking to the point below 2000 people per game. After years of diligence work, the number reached another peak in 2013. I...

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Bibliographic Details
Main Authors: Yu-Hsun Yang, 楊祐勳
Other Authors: Chiang, An Kuo
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/57129118667604795672