Managing Conflict among Manufacturers’ Salespersons,Distributors and Clients in the Industrial Switching Power Supply Industry throughout the Personal Selling Process-Comparative Cases in Direct and Indirect Channels

碩士 === 輔仁大學 === 企業管理學系管理學碩士在職專班 === 103 === The purpose of this study is to explore different conflicts which arise among a manufacturer’s salespersons, distributors and clients during the personal selling process in direct and indirect channels, and the corresponding optimal solutions. This study c...

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Bibliographic Details
Main Authors: Wan-Ting, Ko, 柯婉婷
Other Authors: Min-Sun, Wuang
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/54774588165918262893