Synthesizing the Effects of Service Quality and Customer Satisfaction on Behavioral Intention: The Case of Vietinbank
碩士 === 義守大學 === 企業管理學系 === 103 === Banking industry are developing the banking services with many extra advantages especially in retailing services. The purpose of this study is to examine the relationship between the factors of SERVQUAL model and customer satisfaction and behavior intention in usin...
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| Format: | Others |
| Language: | en_US |
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2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/96887702246271097990 |