A study on the antecedents influencing consumer delayed purchases of Apple i-Phone

碩士 === 國立高雄應用科技大學 === 企業管理系碩士在職專班 === 103 === Consumer delayed purchase has been an important issue in the studies of consumer behavior; however, our understandings of the phenomenon remain limited. Consumer delayed purchasing means that although consumers are interested in buying a particular consu...

Full description

Bibliographic Details
Main Authors: CHANG,CHUN-YUAN, 張峻源
Other Authors: JU,PEI-HUNG
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/477753