The Impact of Website Service Quality and Customer Experience on Website Satisfaction and Stickiness: “abic” as an Example
碩士 === 國立高雄應用科技大學 === 國際企業系碩士在職專班 === 103 === There are several studies have investigated the interrelationship among website service quality, customer satisfaction and stickiness. However, what customers want what are not only high-quality products and services, but also memorable experience. A res...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/tejex3 |