A Study of Customer Satisfaction in Vietnam, Ho Chi Minh City
碩士 === 國立高雄應用科技大學 === 製造與管理外國學生碩士專班 === 102 === Along with the development of electronic commerce, e-consumer have become more important than ever before, requiring retail marketers to appeal to this target group. In this study, the author aims to draw on e-service quality measurement scale for onli...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/59158759659646900378 |