A Study on Elementary Teachers’ Online Shopping Behavior ─ Based on Unified Theory of Acceptance and Use of Technology2 and Perceived Risk
碩士 === 康寧大學 === 資訊傳播研究所 === 103 === This study was proposed based on the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) and three constructs which include financial risk, performance risk and privacy risk to investigate the determinants controlling online shopping intention of the ele...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/849kc9 |