A Study on the Motivation and Behavior in Group Buying of Elementary Teachers in Tainan City
碩士 === 康寧大學 === 資訊傳播研究所 === 103 === The purposes of this study were to investigate how public primary school teachers were involved in group buying and to analyze the influence of group buying motivation on future group buying behavior. The investigation was based on the Theory of Reasoned Action (...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/18972589057760162676 |