A study of the effect of gender difference on preferences in tourism Facebook fan page post

碩士 === 國立政治大學 === 資訊管理研究所 === 103 === Social media is having a major impact on marketing today, and Facebook is one of the most popular social media platforms. The growing importance of social media in the online tourism domain has also been confirmed. Many travel agencies have started to use Facebo...

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Bibliographic Details
Main Authors: Kung, Yu Hsien, 龔又嫻
Other Authors: Chang, Hsin Lu
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/zawazn