The Impacts of Public Service Strategy of the State Owned firm on Consumers'' Attitudes: Taiwan CPC Corporation as an Example
碩士 === 國立中興大學 === 企業管理學系所 === 103 === From the perspective of business operation, corporations investment or sponsor public events were already escape the past passive response to the needs of society stage. On the contrary, companies were involved in the public events were from passive to active, a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/55797443431314384620 |