The Equilibria of Vendor Selection of Competitive Store Brands
碩士 === 國立中興大學 === 企業管理學系所 === 103 === Nowadays, we could find that many channels have developed their own store brand, a lot of national brand manufacturers are willing to be the suppliers of store brands. In addition to national brand manufacturers, some retailers also choose independent manufactur...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/65226802869762484610 |