A Study on Customer Relationship Management-A Case of Bank Wealth Management Business

碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 103 === Nearly two years a large number of banks are actively involved in financial services staff. The main reason is to create the wealth management fee income of the bank accounts for bank earnings 70-80%, and no account fall risk. Therefore, the wealth managemen...

Full description

Bibliographic Details
Main Authors: Hui-Min Liu, 劉惠敏
Other Authors: Chun-Ho Chen
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/09189829395740011497