The Effects of Product Knowledge, Channel Selection and Organic Certification on Consumer Value Perception and Purchase Intention – A Case of Organic Food in Taiwan
碩士 === 國立成功大學 === 企業管理學系碩士在職專班 === 103 === As consumers pay more and more attention to food safety, organic foods are also gradually being taken more seriously as a priority purchasing consideration. There are many types of organic foods at various prices, so selecting organic foods can be difficult...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/29tdev |