Employees’ Own Commitment and its Implication for Creative and Citizenship Performance: Examining the Interplay between Fit and Leadership

碩士 === 國立成功大學 === 國際經營管理研究所碩士在職專班 === 103 === Employees are the core foundation of enterprise development and they play an important role as the source of competitive advantage in expanding branding business. This study employs the internal branding perspective to examine the mediating role of brand...

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Bibliographic Details
Main Authors: Ying-ChingLiao, 廖盈晴
Other Authors: Hao-Chieh Lin
Format: Others
Language:en_US
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/f4h697