Self-Expressive Goals with Different Dimensions of Culture Capital in Less Industrialized Country: The Study about Conspicuous & Inconspicuous Consumption

碩士 === 國立成功大學 === 國際經營管理研究所 === 103 === The status consumption of consumer culture in postmodern era has led many ideas to discuss about how consumers use brands or product to express their identity or emulate to their particular idealistic reference. This research orientates the status consumption...

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Bibliographic Details
Main Authors: WoranathKhemasiri, 洪智媛
Other Authors: Faye Jufei Kao
Format: Others
Language:en_US
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/znh223