Research of the Relationship among Brand Image, Perceived Value, Service Quality , Customer Satisfaction and Customer Loyalty on The Motorcycle Tires: A Case study of Hwa Fong
碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 103 === This study is based on Hwa Fong Tire’s customers, investigating the relationship between Hwa Fong Tire’s customers in regard to brand image, perceived value, service quality, customer satisfaction and customer loyalty. In this study, we used Hwa Fong Ti...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/xx58k7 |