Leveraging Legacies from Major Sporting Events: The Case of the Tour de Taiwan

碩士 === 國立成功大學 === 體育健康與休閒研究所 === 103 === The purpose of this study is to identify the legacies left by hosting the Tour de Taiwan and what economic and tourism leveraging strategies are adopted in hosting the Tour de Taiwan. The linear sporting event is identified as having a limited time effect upo...

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Bibliographic Details
Main Authors: Chia-ChianLee, 李佳倩
Other Authors: SHANG-CHUN Ma
Format: Others
Language:en_US
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/psg87j