Determinants Affecting the Transformational Process from OEM to OBM in Creative Design Industry: Perspectives from Dynamic Capability Theory
碩士 === 國立成功大學 === 創意產業設計研究所 === 103 === In 1970s to 90s, the era of original equipment manufacturing (OEM) business help firms earn profits from mass products even later on moving business to original equipment manufacturing (ODM). However, in 2010s, creative industry as a new trend blows up, report...
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| Format: | Others |
| Language: | en_US |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/67914534010721021009 |