The Competitive Advantage of the Online-only News Website: A Comparative Study on the Value Chain Analysis of Commercial and Social Enterprises
碩士 === 國立交通大學 === 傳播研究所 === 103 === The rise of the Internet has made traditional newspapers adjust their business models toward digital to diversify their revenue sources. Online news websites, thus, are growing popular in Taiwan. This study aimed to understand the competitive advantage of the onli...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/9k5c42 |