The Influence of Blog Word-of-Mouth and Store Image on Consumer Behavior at the Japanese Restaurant－The Case of Taipei City Consumers
碩士 === 國立交通大學 === 經營管理研究所 === 103 === With the development of Internet, more and more people use the Internet to record short stories of life style, and to share delicious food experience with friends through blog articles, so that consumers can see these delicacy food records to determine whether d...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/hca835 |