Combining with IPA and Kano Model in Service Quality of Save &; Safe Supermarket
碩士 === 國立彰化師範大學 === 企業管理學系 === 103 === This study adopts and then modifies the Tang et al.’s service quality model to measure the degrees of importance and performance for Save &; Safe Supermarket in Taichung City. Through the reliability and validity tests sequentially, Items 3, 15, and 18 have...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/69728429576342243376 |