The Impact of Product Line Extensions Implemented on Company Performance: The Case Study for the Business Machine and Electronic Equipment Rental Services Company
碩士 === 國立彰化師範大學 === 企業管理學系 國際企業經營管理(IMBA) === 103 === This study investigates ways the product line level, verify retain existing customers and reduce customer churn rate, product by product line extends horizontally to increase the added benefit of value, so that revenues increase financial perform...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/6f6qy2 |