Doing good or choosing good? The impact of corporate reputation and CEO reputation on corporate financial performance

碩士 === 國立東華大學 === 財務金融學系 === 103 === This study examines the impact of corporate reputation and CEO reputation on corporate financial performance for listed companies in Taiwan. In addition to testing corporate reputation and CEO reputation separately, this study tends to specify which type of reput...

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Bibliographic Details
Main Authors: Wan-Yi Chen, 陳婉儀
Other Authors: Pei-Shih Weng
Format: Others
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/16672782273391463753