Studies on the Customer Loyalties in a Credit Cooperative: ThePerspectives of Customer Value, Customer Relationship Management and Service Innovation with the Case of Hualien Region
碩士 === 國立東華大學 === 國際企業學系 === 103 === The competition of banking industry is fierce, and business projects operated by credit cooperatives are not as many as those of commercial banks. It is necessary to improve the dealings between customers and credit cooperatives to increase the profit of credit c...
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| Format: | Others |
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2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/5fcz2j |