An Empirical Study for Purchase Intention of Long-Term Care Insurance--The Case of Primary School Teachers
碩士 === 南華大學 === 財務金融學系財務管理碩士班 === 103 === The main purpose of this paper is using theory of planned behavior to study the purchase intentions of long-term care insurance among elementary school teachers’ and simultaneously examine the effect of attitude, subjective standards, and perceived behavio...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74411219483041827411 |