The Study of Experiential Marketing and Experiential Value of Nike Women Runners
碩士 === 國立高雄師範大學 === 體育學系 === 103 === The Study of Experiential Marketing and Experiential Value of Nike Women Runners Abstract This study were focused on experiential marketing and experiential value of female participants of WE RUN TPE: 2014 NIKE WOMEN’S HALF MARATHON in 2014. The research used th...
Main Authors: | Yu-Hsuan Hsiao, 蕭郁璇 |
---|---|
Other Authors: | Mei-Jen Huang |
Format: | Others |
Language: | zh-TW |
Published: |
2015
|
Online Access: | http://ndltd.ncl.edu.tw/handle/60068220991738263164 |
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