An Examination of the Relationship among Quality of Service, Store Image, Perceived Value, Trust, Involvement and Purchase Intention –Using Outlet Mall as an Example
碩士 === 國立屏東大學 === 行銷與流通管理學系碩士班 === 103 === Due to fierce competition in the retail industry and the rise of e-commerce, so that physical retail industry began to think about the transition. Due to the physical store experience and trust in e-commerce can offer is not available, so "mall" s...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/5vwnsp |