The Power of Time Perception:The Effect of Temporal Orientation in Tickets Group-buying

碩士 === 國立中山大學 === 行銷傳播管理研究所 === 103 === The rapid development of technology has resulted in dramatic changes in business model. The advent of a new commerce mode, Ticket Group-Buying (TGB), is breaking through the previous sales edge. Different from traditional group-buying auction which demands a l...

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Bibliographic Details
Main Authors: Chien-Yu Chen, 陳建宇
Other Authors: Hsuan-Yi Chou
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/bc8ape