Analysis of Critical Success Factors on Interglacial Performance for Television Opera in Taiwan

碩士 === 國立臺北教育大學 === 文化創意產業經營學系 === 103 ===   What advantages do Taiwanese drama have when facing challenges from Korean television industry?   By studying the drama production unit of Sanlih Television in Taiwan, the research aims to explore the production and marketing strategy of Taiwanese drama...

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Bibliographic Details
Main Authors: Shu-Hua Pai, 白舒樺
Other Authors: Chih-Kai Chen
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/93159172165413796896