A Study of Experiential Marketing on Old Building Revitalization:The Solo Singer Hotel in Beitou

碩士 === 國立臺北教育大學 === 文化創意產業經營學系 === 103 === A Study of Experiential Marketing on Old Building Revitalization:The Solo Singer Hotel in Beitou Abstract The 21st century will be the era of experience economy, andcompanies are no longer just providing goods or servicesbut the ultimate experiencethatful...

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Bibliographic Details
Main Authors: Yu-Hua Lin, 林育華
Other Authors: Chun-Ming Chen
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/v5qz9u

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