Availability Bias and Investors' Reaction to Analyst Recommendation
碩士 === 國立臺北大學 === 企業管理學系 === 103 === Tversky and Kahneman (1973) proposed that people tend to make decisions based on experiences while facing with uncertainty. It is known as heuristics. People use heuristic to judge frequency and the probability of events. Using the availability heuristic, people...
Main Authors: | , |
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Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/07944231412178735630 |