The Relationship between Service Quality and Behavior Intention for Taiwan Host B&B – Case Study of B&B in Yilan

碩士 === 國立臺北大學 === 企業管理學系 === 103 ===   As tourism policy development, Taiwan Tourism Bureau wants to enhance service quality of B&B in order to attract domestic and international tourists. Therefore, it has organized the "Taiwan Host-B&B Accreditation" and offered related programs...

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Bibliographic Details
Main Authors: Huang, Ching-Ju, 黃靜如
Other Authors: Lu, Tzu-Ying
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/853n43