The Influence of Purchasing Situational for eWOM Effect to Time Pressure: The Moderating Role of Information

碩士 === 國立臺東大學 === 資訊管理學系碩士班 === 103 === The rise of Internet development and rapid expansion of e-commerce, network reputation is due to the development of e-commerce consumers buy goods one of online WOM will vary depending on different situations. In recent years electronic commerce has combined w...

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Bibliographic Details
Main Authors: Cheng-Jhe Li, 李承哲
Other Authors: Hsieh-Hong Huang
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/41721696478095575714