Exploring the Value Co-creation with Service-dominant Perspective:The Case of sports shoe brand, shoe manufacture and shoe material producer
碩士 === 國立臺灣大學 === 國際企業管理組 === 103 === Under the contemporary economic environment, traditional good-dominate logic is no longer able to explain the change of business style or guide the strategy for corporate. Therefore, in order to be competitive in the future, corporates have to shift to the new s...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/ug5624 |