The Relationship among Memorable Tourism Experience, Tourism Motivation, Satisfaction and Destination Loyalty – A Case Study of Tourists in Xitou Nature Education Area

碩士 === 國立臺灣大學 === 森林環境暨資源學研究所 === 103 === Recently memorable tourism experience (MTE) becomes an emerging topic because MTE is considered one of essential factors that affect tourism loyalty. With plenty of natural resources in Taiwan, natural-based recreation becomes an option for modern people to...

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Bibliographic Details
Main Authors: Wei-Chun Chang, 張瑋君
Other Authors: Chia-Pin Yu
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/8k26x7