A Case Study of Marketing Strategy of Financial Transactions Media – An Example on Credit Card
碩士 === 國立臺灣科技大學 === 財務金融研究所 === 103 === Nowadays, Taiwan’s industry of credit card is confronted with highly competitive situation, due to the booming technology. The future development of credit card will enter into a new stage, the core of credit card’s business will not be replaced, on the contra...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/t54rbh |