The Effect of Manager’s Social Media Behavior on Churn
碩士 === 國立臺灣科技大學 === 管理學院MBA === 103 === The amounting market competition in retailing industry raises research concerns regarding customer switch behavior, however, research about the online relationship and social media behavior affecting consumer switch behavior in telecommunication market remains...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/59283472469065136915 |