A Study of the Relationships between Service Quality, Customer Satisfaction and Customer Loyalty - Case from Taiwan Mobile Stores in Yunlin

碩士 === 國立虎尾科技大學 === 經營管理研究所在職專班 === 103 === By choosing individual customers of a total of 22 Taiwan Mobile stores in Yunlin, which consist of eight regular chain stores and 22 franchise stores, as research subjects and visiting these customers in person, this study aims to investigate the correlati...

Full description

Bibliographic Details
Main Authors: Shu-Juan Lee, 李淑娟
Other Authors: Tseng-Chung Tang
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/6bu7e6