A Study of Situational Factors on Coffee Consumption Behaviors－A Case Study of chain store in Taipei city
碩士 === 中國文化大學 === 生活應用科學系 === 103 === The main purpose of this study is to understand the influence of different personal background and coffee shop, situation on the consumer behavior in coffee chain store Taipei area. After investigation findings after carrying on statistical analysis from 40...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/5javn8 |