The Influence of Online Reviews of Sun Moon Lake on Destination Image and Travel Intention: Taking China Tourists as Examples
碩士 === 實踐大學 === 企業管理學系碩士班 === 103 === Before traveling in a strange country, most people search travel-related information in order to reduce perceived risk and uncertainty. Online traveler information becoming quick and convenient to access and also allows interactive use. It involves areas such as...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3vuqcg |