The Effects of Nostalgic Tendency and Experiential Value on Loyalty: An Example of Nostalgic Restaurants
碩士 === 東吳大學 === 企業管理學系 === 103 === In recent years, with social and cultural changes, ‘nostalgia’ has become a major motivation of the economic developments of cultural industry and catering industry. In history of the past, cultural industry and catering industry have played a vital role in the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/hs5dpn |