An Analysis of Brand Integration Strategy After the Merger
碩士 === 東吳大學 === 國際經營與貿易學系 === 103 === Following the increasing trend of globalization, many corporate entities have begun using the Mergers and Acquisitions (abbreviated M&A) to increase their competitiveness in order to face the increased challenges of a highly competitive corporate environment...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/40900454944837448516 |