The Impact of Store Image, Perceived Value, Sales Promotion, and Customer Satisfaction on Repurchase Intention – A Case of C Warehouse Store Customers

碩士 === 世新大學 === 資訊管理學研究所(含碩專班) === 103 === The retail industry in Taiwan is facing severe competition. There is no clear definition on consumer segmentation for different retail channels. The dynamic of this industry shows that overlapping consumer market is getting more apparent. In order to stand...

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Bibliographic Details
Main Authors: Chien-Hung Yeh, 葉建宏
Other Authors: None
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/4exe3s