The Impact of Internet Marketing, Perceived Value and Perceived Risk on Purchase Intention for Branding New Infant’s Clothing Industry

碩士 === 世新大學 === 資訊傳播學研究所(含碩專班) === 103 === In recent years, due to the rapid development of the Internet, many infant clothing industry taking into account the cost of goods sold have been operating on the Internet, not just run through a physical store, but also the sale of all market business mode...

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Bibliographic Details
Main Authors: Yi-Shu Lee, 李宜澍
Other Authors: none
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/75657938781347182191