The study of key adopt factors to affect Consumer to choose iBeacon from Technology Acceptance Model and innovation diffusion theory

碩士 === 樹德科技大學 === 資訊管理系碩士班 === 103 === iBeacon is a protocol standardized by Apple in 2013, iBeacon-compatible hardware transmitters - typically called beacons are low energy Bluetooth devices that broadcast their location to nearby portable electronic devices. The technology enables smartphones, ta...

Full description

Bibliographic Details
Main Authors: JHENG,YU-SIANG, 鄭宇翔
Other Authors: 董信煌
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/27805359293457689035