Developing marketing strategy at Duy Anh hotel

碩士 === 樹德科技大學 === 經營管理研究所 === 103 === This study is done for the purpose of building effective marketing strategy to improve the efficiency of the hotel business. The study carried out on the basis of study materials and related marketing situation of the hotel, focus on the factors that affect busi...

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Bibliographic Details
Main Authors: Nguyen Huu Thanh, 阮友青
Other Authors: 楊晴安
Format: Others
Language:en_US
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/27273580931073422271