The Application of Focus Group Interview for ANIBIO's App of Early Stage Users Behavior Research

碩士 === 南臺科技大學 === 企業管理系 === 103 === The objective of this study is to understand the customer base for the “ANIBIO's App” , attitudes and their needs, so purposive sampling way above the currently selected young college degree, focus group interviews conducted two times, and finally the intervi...

Full description

Bibliographic Details
Main Authors: Bao-Jing Dai, 戴保勁
Other Authors: Chun-Cheng Chien
Format: Others
Language:zh-TW
Published: 104
Online Access:http://ndltd.ncl.edu.tw/handle/72krkt