The Study of Participation Motivation and Behavioral Intention for Fans of Chinese Professional Baseball League – A Case Study of EDA Rhinos Team
碩士 === 大仁科技大學 === 休閒事業管理研究所 === 103 === The purpose of doing this study was to understand the motivation and behavioral intention for fans of Chinese Professional Baseball League (CPBL) participating in the game at the stadium. The using data for this study were collected by the questionnaires. The...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/vzqdxq |